We have our own SEO specialists and cooperate with an online marketing company.
Brand that people recognize
When redesigning the website, we usually maintain organic traffic. For this purpose, we prepare a keyword analysis and recommendations for the structure of the website. For all websites, we work with on-page SEO factors (quality HTML code and content, optimized website speed, metadata, redirection of old URLs). In addition, we have been developing SEO for a long time through off-page factors as well (backlinks, detailed work with the Google Search Console).
We create and set up paid campaigns to bring completely new users to your site. We prepare PPC campaigns internally for us in our team. For larger clients who have historically worked with campaigns, we can recommend an online marketing company.
Feeds for product catalogs
We create a suitable sets of XML feed for the most used product catalogs such as Heureka, Zboží and Google purchases. We keep the offer of all products current even outside your e-shop. To support sales, we use Facebook pixel.
We prepare the whole e-mail campaign: from the graphic design and content, through the production of a template or by clicking on the selected tool, to the transfer of the contact database and the distribution itself. We work with newsletters directly in the Kentico content management system or use the MailerLite, MailChimp, SmartEmailing and Ecomail tools.
Marketing activities are a common part of our work
We focus on optimization throughout the project.
We work with external marketing agencies or freelancers.